Sports Nutrition

Your Energy, Our Expertise

Whether for fitness enthusiasts, gym goers, or professional athletes

New Bellus provides science-backed ingredients and application know-how to help brands create sports nutrition products that boost performance, accelerate recovery, and enhance endurance.

Our sports nutrition solutions cover multiple aspects — from performance enhancement and post-exercise recovery to body constitution balance — combining efficacy, safety, and innovation for holistic athletic support.

Challenges & Solutions

Insufficient Strength / Poor Performance

Solution A

Build muscle, improve endurance, and reduce the risk of training-related injuries.

Solution A|Muscle Mass & Endurance Enhancement|New Bellus NB® 23 Probiotic + New Bellus PrebioMix Prebiotic + Premium Protein 

  • New Bellus NB® 23, a patented sports probiotic, supports muscle cell growth and enhances overall exercise performance.
  • New Bellus PrebioMix accelerates probiotic growth and activity in the gut for better efficacy.
  • Combined with high-quality protein, it improves protein absorption and utilization — a synergistic 1 + 1 > 2 effect.
  • Can be paired with Cordyceps Mycelium to further boost endurance and stamina.

Post-Exercise Fatigue & Recovery

Solution B

Accelerate recovery from training fatigue and prepare faster for the next session.

Solution B|Recovery Support|New Bellus NB® 23 Postbiotic + Fermented Ashwagandha

  • New Bellus NB® 23 Postbiotic has been shown to speed up muscle recovery and reduce fatigue markers.
  • Fermented Ashwagandha helps regulate cortisol and support stress resilience for optimal recovery.

Joint & Fascia Stress

Solution C

High-intensity training or endurance sports can strain joints and connective tissues.

Solution C|Flexibility × Protection|Fermented Turmeric + Glucosamine

  • Rich in active curcumin and anti-inflammatory compounds, fermented turmeric helps soothe post-exercise discomfort.
  • Supports joint flexibility and reduces long-term wear from repetitive movements.

Weakened Immunity from Overtraining

Solution D

Intense, prolonged exercise can lower the body’s natural defenses.

Solution D|Immunity × Recovery Support|Cordyceps Mycelium + Multi-Strain Probio-A Functional Probiotics

  • Cordyceps Mycelium enhances endurance, recovery speed, and immune regulation to maintain energy and balance.
  • Multi-Strain Probio-A Functional Probiotics promote microbiome balance and strengthen body constitution for faster recovery.

Application Scenarios

01


Everyday Fitness Enthusiasts

Maintain physical strength and quick recovery after workouts for sustained energy.

02

High-Intensity Athletes / Competitive Performers

Boost explosive power, endurance, and recovery while reducing fatigue and injury risk.

03

Body Composition & Shaping Goals

Support lean mass, reduce fat accumulation, and enhance metabolism.

04

Outdoor & Extreme Sports Participants

Improve resistance to heat, humidity, and UV stress with rapid energy replenishment.

05

Active Seniors

Support muscle and joint health to prevent frailty and maintain mobility.

06

Individuals Under Physical Stress(Long Hours Standing or Sitting)

Individuals Under Physical Stress (Long Hours Standing or Sitting)

Ideal for middle-aged and elderly individuals, especially those at risk of sarcopenia, managing three-hypers (hypertension, hyperlipidemia, hyperglycemia), muscle-building, fat reduction, enhancing athletic performance, or those with a sedentary lifestyle.

FEATURE
  • Patented Strains
  • Clinical Trials
  • Patented 5-Layer Embedding
  • Vegan, Non-GMO, Dairy-free, Gluten-Free, Soy-free

PRODUCT INFORMATION
  • Strain: Lactobacillus paracasei NB23.
  • Application: Daily care for middle-aged and elderly individuals, sarcopenia, three-hypers series, muscle-building needs, fat rate loss needs, enhancing athletic performance, sedentary lifestyle.

Learn more New Bellus NB 23 Ingredients information


Targeted at individuals looking to manage body fat, improve heart health, or maintain a healthy weight; great for those with metabolic syndrome or at risk of cardiovascular issues.

FEATURE
  • Patented Strains
  • Preclinical Trials, Clinical Trials
  • Patented 5-Layer Embedding
  • Vegan, Non-GMO, Dairy-free, Gluten-Free, Soy-free, Halal
  • 2018 Hong Kong International Invention and Design Competition Gold Medal
  • 2018 International Innovation and Invention Competition Gold Medal
  • 2018 Taiwan Innotech Expo Invention Contest Silver Medal Award
  • 2019 International Warsaw Invention Show IWIS Gold Medal

PRODUCT INFORMATION
  • Strain composition: Lactobacillus rhamnosus LCR177, Pediococcus acidilactici PA318, Bifidobacterium adolescentis BA286.
  • Application: Abdominal obesity, Cardiovascular disease, Maintain blood lipids & cholesterol.


Cordyceps sinensis
Energize your day and strengthen your immunity with this natural boost for active living.

FEATURE
  • Patented submerged fermentation technology
  • Passed multiple hygiene and safety assessments
  • Preclinical trials
  • Non-GMO, Vegan, Halal

PRODUCT INFORMATION
  • Active Substances: Cordycepin, N6-(2-Hydroxyethyl)-Adenosine (N6-HEA), β-Glucan.
  • Application: Improve chronic kidney inflammation, Relieve inflammation of acute lung injury, Relieve respiratory damage caused by PM2.5, Improve the efficient use of glucose, Improve muscle endurance and fatigue recovery speed during exercise.

Learn more Cordyceps Ingredients information


Ganoderma lucidum
Elevate your health with the ancient wisdom of Reishi, supporting immunity and fitness.

FEATURE
  • Patented submerged fermentation technology
  • Passed multiple hygiene and safety assessments
  • Non-GMO, Vegan, Halal

PRODUCT INFORMATION
  • Active Substances: Ganoderic Acid B, β-Glucan.
  • Application: Improve high blood pressure, Promote immune system, Improve liver function, Reduce the risk of cardiovascular disease, Boosts athletes' immunity, Protects cells from damage, Alleviates muscle soreness and inflammation.

Learn more Lingzhi/ Reishi Ingredients information


From Gym to Life with Ashwagandha: Optimize Muscle Growth, Reduce Exercise Stress, and Amplify Your Physical Resilience.


FEATURE
  • Patented submerged fermentation technology
  • Biotransforming-techᵀᴹ: Microbial transformation technology
  • Clear and definite active substances
  • Pass multiple hygiene and safety assessments
  • Non Heavy Metal and Pesticide Residues
  • Compliant with the regulations of (EU) 2023/915 on the maximum levels of certain contaminants in food
  • Low Withaferin A content
  • Vegan, Non-GMO, Dairy-free, Gluten-Free, Soy-free, Halal

PRODUCT INFORMATION
  • Active Substances: Withanolides, Withanolide A, Sominone, Heat-treated probiotics (Postbiotics).
  • Application: Protects nerves, Enhances physical strength, Improves muscle endurance, Promotes sleep, Reduces inflammation, and Provides antioxidant benefits.

 Learn more Fermented Ashwagandha Powder Ingredients information


Your Golden Shield of Wellness with Turmeric: Protecting and Rejuvenating from Cellular Level.

FEATURE
  • Patented submerged fermentation technology
  • Biotransforming-techᵀᴹ: Microbial transformation technology
  • Clear and definite active substances
  • Pass multiple hygiene and safety assessments
  • Non Heavy Metal and Pesticide Residues
  • Compliant with the regulations of (EU) 2023/915 on the maximum levels of certain contaminants in food
  • Vegan, Non-GMO, Dairy-free, Gluten-Free, Soy-free, Halal

PRODUCT INFORMATION
  • Active Substances: Curcumin, Curcuminoids, Tetrahydrocurcuminoids (THC), Heat-treated probiotics (Postbiotics).
  • Application: Supports liver health, Protects nerves, Reduces inflammation, and Provides antioxidant benefits.

Learn more Fermented Turmeric Powder Ingredients information


Boost your well-being with Ginsenoside Rg3 for improved diabetes management, weight control, enhanced mood, and anti-cancer properties.

FEATURE
  • Patented submerged fermentation technology
  • Biotransforming-techTM: Microbial transformation technology
  • Clear and definite active substances
  • Pass multiple hygiene and safety assessments
  • Non Heavy Metal and Pesticide Residues
  • Compliant with the regulations of (EU) 2023/915 on the maximum levels of certain contaminants in food
  • Vegan, Non-GMO, Dairy-free, Gluten-Free, Soy-free

PRODUCT INFORMATION
  • Active Substances: Ginsenoside Rg3 .
  • Application: Improve diabetes, Anti-obesity, Anti-depression, Anti-fatigue.