At New Bellus, we believe that being new is the driving force,being beneficial is the goal, and being limitless is the pursuit. These three principles permeate every decision and action we take, shaping our culture and mission.
- Be New :
- With microbial fermentation at its core, New Bellus continues to research, create, and push the boundaries of technology to meet the changing needs of our customers and the marketplace. Whether it's improving production processes, utilizing digital mechanisms, or optimizing product and service models, we always maintain forward-thinking and innovative practices, driving us to progress continuously.
- Be Beneficial :
- We provide high-quality products and services designed to benefit people, society, and the environment. Our technologies are always aimed at solving problems and improving lives. Whether we're developing natural raw materials, building strain banks, or advancing microbial fermentation technology, we consistently strive to transform innovation into tangible social value.
- Be Limitless :
- We firmly believe that micro-fermentation technology will ultimately pave the way for a bright future. Grounded in the principles of green and sustainability, we actively engage in environmental protection and the establishment of a green supply chain. We are not only concerned about the health benefits of our products but also aim to impact people's well-being through small actions, thereby creating positive and boundless value for the global environment.